about
global citizen born in cairo raised in accra, london, pretoria, and new york.
multi-disciplinary senior producer and creative with over twelve years experience leading every facet of creative production.
oversee teams in the development and execution of global marketing campaigns, digital content series, out-of-home photography, documentaries, and live events.
creative development, bidding, casting, timeline, budget forecasting, resourcing, and facilitating vendor & client relationships
currently at EA Sports
experiences
broadcast, creative, content, product, development @ google brand studio
live streaming, operations, content, product, development @ youtube
broadcast, creative, content, product, development @ google cloud
product, digital & content @ facebook’s building 8
broadcast, product, content & development @ chobani
broadcast, content, product, digital & experiential @ w+k ny
broadcast, content, digital, experiential @ mccann ny
research and development @ the documentary group
content, development & experiential @ pierce arrow film arts center
awards
one show - campaigns for good (gold 2024)
one show - creative use of data: storytelling (silver 2024)
one show - branded content (bronze 2024)
adc - advertising, branded content, entertainment (silver) 2024
adc - integrated, digital (silver) 2024
adc - design for good (bronze) 2024
adc - advertising, television, film, online video (bronze) 2024
webby - advertising, media & pr video, ad longform 2024
anthem - community engagement (silver) 2024
shorty - longform video (gold 2024)
shorty - multi-platform campaign (silver 2024)
shorty - best large brand (2024)
webby - video, technology (served as creative lead) 2021
d&ad - film craft direction (wood) 2017
one show - long form (silver) 2017
aicp - direction and concept 2017
ad color - ad of the year 2017
cannes - outdoor design (bronze) 2016
clio - brand design 2016
press
good morning america - today - new york times - sports illustrated - the verge - nbc news - creativity - ad week - ad age - fast company - forbes - mashable - the drum - the atlantic - reddit - time - slate - cosmopolitan - high nobriety - psfk - usa today - shoot magazine - perez hilton - huffington post - hypebeast - slam magazine